Counterfeit education 101

Counterfeiting is the passing off of imitation products as authentic brand-name goods. Counterfeit Sunglass Hut products are typically of poor quality and lack the features that make each pair of Sunglass Hut sunglasses premium quality, including protection against UV radiations. The Australian economy is affected by 300 million dollars a year in estimated counterfeiting costs.

Sunglass Hut vigorously pursues counterfeiters and the shops, websites and vendors that sell counterfeit Sunglass Hut merchandise. If you purchase an item from an authorized Sunglass Hut retailer, you are guaranteed the item is authentic. Sunglass Hut DOES NOT authenticate merchandise or determine whether serial numbers match actual Sunglass Hut products.

Sunglass hut operates through these venues only:

• Sunglass Hut stores
• sunglasshut.com.au 
• Sunglasshut.co.nz
• Sunglass Hut at Myer stores
• Myer.com.au

Examples of websites that have sold counterfeit Sunglass Hut products:

• https://www.sunglasshut-outlet.com

WARNING: COUNTERFEIT WEB SITES OFTEN TIMES USE THE WORDS SUNGLASS HUT IN THE URL AND HAVE CONTENT AND A LAYOUT SIMILAR TO WWW.SUNGLASSHUT.COM.

To report counterfeits, please call the Sunglass Hut customer care hotline at (AU) 1800 556 926 (NZ) 0800 607 895 or e-mail the information requested below to customercare@sunglasshut.com.au. This can be done anonymously.

The following information is useful to Sunglass Hut to take action against a counterfeiter:

• Location, Name, and Address
• Type of location (retail store, Internet, etc.)
• Quantities and styles of products being sold
• Do the items say Sunglass Hut?