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Sunglass Hut Internet Privacy Policy

This website is managed by Sunglass Hut Retail South Africa (Pty) Ltd (“Sunglass Hut”), a subsidiary of Luxottica Group S.p.A, ("Luxottica"). Any personal information that you provide via this website is used only for the purposes outlined herein. This privacy policy tells you how Sunglass Hut collects and uses your personal information, who it shares it with and how you can access, change and remove your information. When used in this policy, depending on the context, "we," "our" and "us" refers to Sunglass Hut Retail South Africa (Pty) Ltd and its subsidiaries, its holding companies (including Luxottica) and subsidiaries of such holding companies, individually and collectively. By continuing to use this website, you agree to the terms and conditions set out in this privacy policy. You agree that we may collect your personal information for any purposes listed in this privacy policy.


There are many ways that we obtain information from you, including but not limited to: (1) via signup on any of our website(s); (2) from an online, email, retail, fax or telephone purchase; (3) from navigational information about where visitors go on our website; (4) when you enter a Sunglass Hut trade promotions/giveaways; (5) anytime you submit a business reply, product, or warranty card; (6) upon contacting customer care to request Sunglass Hut communications; and (7) people who come into contact with us, for example, at an event; and (8) through Sunglass Hut's customer relationship programme - "In the Loop".


When you register online to receive our product information, you may need to provide us with your name, telephone number, physical address and e-mail address. If you contact our customer care department, you may need to provide us with additional information so that we can respond to your questions or concerns as completely and thoroughly as possible.

In order to provide users and subscribers with the most efficient and enhanced service and to better understand your preferences, we may request your gender, year of birth, shopping preference and product interest. Whether or not you provide this information is entirely up to you.

We also may collect additional non-personally identifiable information (for example, browser version and IP address) which will provide information regarding the general use of our website. The navigational information allows us to see which areas of our website are most visited and helps us improve the quality of your online experience by recognising and delivering more of the most desired features and services.


By providing us with your personal information, you consent to us processing this personal information in one or more of the ways described in this privacy policy.

We will primarily use your personal information to market and provide products and services to you. We may also use your personal information for related purposes, for example:

  • to administer a competition, promotion, survey or other site feature and to provide you with the relevant products or services (for instance to deliver a prize you may have won);
  • to send you information/materials via e-mail or mail about products, offers and news we think could interest you. This information may relate to our products, offers and news of Sunglass Hut products or any of our other products and services;
  • to analyse visits to our website and learn about the interests of our visitors so we can improve our products and services and deliver the best user experience;
  • to respond to any queries you may have;
  • to develop a more direct relationship with you;
  • to develop an online customer profile;
  • to inform you of changes made to our website; and
  • for security, administrative and legal purposes.

    A cookie is a small removable data file that is stored by your web browser on your computer. Cookies are only used by us to allow you to use the website in the most efficient manner. Cookies allow us to enhance and personalise your online surfing experience. For example, we use cookies to:

  • Remember your personal preferences
  • Recognise you when you return to our website
  • Analyse visitor behaviour;
  • for technical reasons connected with your use of our site

  • You can choose to have your computer warn you each time a cookie is being sent or you can choose to turn off all cookies. You do this through your browser settings. Please note, however, that by deleting our cookies or disabling future cookies you may not be able to access certain areas or features of our website.

    We also work with other companies who use tracking technologies, including web beacons to monitor your use of our sites and, to serve ads on our behalf across the internet. These companies may collect non-personally identifiable information about your visit to our website including your interaction with our communications, such as advertising and e-mails. If you object to web beacons, we recommend that you follow the instructions for deleting existing cookies and disabling future cookies. We will still know how many of our e-mails are opened and we will automatically receive your IP address, a unique identifier for your computer or other access device but we will not identify you as an individual.


    Luxottica is made up of many companies all over the world, and different companies have different operations and responsibilities within the larger group. Based on those operations and responsibilities we will share your information with our affiliated companies, who will use that information only in the manner set forth in this policy. We may share your information with any successor entity.

    We also engage third parties to perform services in connection with the operation of our business. Examples of these services include, product customization, marketing and promotional material distribution, website evaluation, data analysis and, where applicable, data cleansing. We may need to share your personal information with these third parties so that they can perform these services, however, we limit the personal information that we give to them and authorise them to use this information only for the purpose of performing those services and provided they use your personal information in a manner that is consistent with applicable law.

    We may also disclose your information to third parties where a complaint arises regarding your use of our website.

    We share aggregated demographic information about our user base with our agents, including agencies or third party vendors so that they can provide marketing analysis and consult on advertising strategies. This information does not identify individual users. We also may share non-personal information, such as the number of users who visited the website during a specific time period or who purchased a specific product through the website, with our marketing partners, advertisers and others from time to time. This information generally is shared in an aggregated form.

    We may release personal information if we believe in good faith that: the law or legal process permits or requires it; we have received a valid administrative request from the South African Police Services (SAPS) or an instruction issued by a South African court of law, or such release is necessary to protect the rights, property or safety of Luxottica, or any of our respective affiliates, business partners, customers or others.

    As with any business, it is possible that as our business develops, we might go through a business transition, such as a merger, acquisition by another company, sale of all or a portion of our assets or buying online stores or other assets. In such transactions, your information will likely be transferred. You consent to the transfer of your information in these circumstances.

    Personal information submitted to or collected through this website may, in addition to South Africa, be stored and/or processed outside of South Africa for the purposes described in this privacy policy. By providing us with your information (including simply using our website), you consent to any such transfer of information outside of South Africa even if the transfer is to a country which does not have substantially similar laws as South Africa for the protection of personal information.

    We do not share, sell or rent to other third parties any personal information that you provide to us, except with your consent or as described in this Privacy Policy.


    We require accurate personal information about you to ensure you receive the best possible service from Sunglass Hut.

    We take reasonable steps to ensure that your personal information is up-to-date whenever we collect it or use it.

    If you find that current personal information we hold about you is inaccurate or out-of-date, please contact us and we will correct it.


    Sunglass Hut takes reasonable technical and organisational steps in accordance with applicable laws to protect any personal information that we hold from misuse, loss, unauthorised access, modification and disclosure.

    Your personal information may be stored in hard copy documents or electronically.

    We cannot guarantee that your personal information will be protected against unauthorised access or misuse, and do not accept any liability for the improper actions of unauthorised third parties.

    Whilst Sunglass Hut takes reasonable efforts to safeguard the privacy of your personal information, transmissions made by means of the internet cannot be made absolutely secure. We accept no responsibility for disclosure of data due to errors in transmission or by unauthorised third parties. We also accept no responsibility or liability for third parties such as advertisers or other entities who utilise banner ads and links from our website(s). If you click through to a banner ad or link and submit your information via that banner ad or link, you will be subject to their own privacy policies.


    Our company policy is to not flood people with e-mail correspondence, but simply to give you periodic information so you can stay up to date on what we are offering.

    You can easily unsubscribe at any time you want by calling customer care or by following the instructions contained in the e-mail. It takes some time to put opt outs in effect so you may still receive emails from Sunglass Hut for a reasonable period after your request is received.

    We also use your e-mail address to respond to any inquiries you make online. All e-mails you receive will provide you with information as to how to get off the e-mail mailing list if you so desire.


    If you are a minor, you should surf only with involvement of a parent or guardian. Although we do not specifically direct our website, catalogues or e-mails to children, we strive to provide children with as much customer care as possible without violating their privacy rights. For their protection, we ask that minors not attempt to register with or otherwise provide us with any personal information without the consent of a parent or legal guardian.


    We reserve the right to make changes to this website, our privacy policy, and other policies posted on this website at any time. Please review the website periodically to see any updates to the information provided here. If any of the terms of this privacy policy, or other policies posted on this website, shall be deemed invalid, void, or for any reason unenforceable, that term shall be deemed severable and shall not affect the validity and enforceability of any remaining term or condition. This privacy policy was last updated on 1 October 2015.


    If you have a query on how your personal information is collected or used, or any other query relating to Sunglass Hut’s privacy policy, contact the Customer Care line on +27 21 486 6200 during business hours or write to our Customer Service department at the address below:


    Luxottica, 2nd Floor, Block A, Black River Park,

    North Block, Fir Street, Observatory, 7925